How to Effectively Promote Your Small Business for People Who Can't Stand Self-Promotion
Let’s talk small business promotions. By promotions, I mean strategically positioning your product or service for the purposes of...
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Evan Z.
- Jul 19, 2017
- 3 min
How to Know if You're a Sh!tty Boss and What to Do About It
Like stinky cheese, obnoxious bosses come in two aromas: those blissfully unaware of their subtle smelliness, and those unapologetically...
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Evan Z.
- Jul 16, 2017
- 3 min
Roaring Fork Leadership: 30 Years of Collaboration and Civic Engagement
There are some things we know we do well. These things don’t feel like work, even when they require considerable effort. These things are...
4 views0 comments
Evan Z.
- Jul 15, 2017
- 3 min
How and Why We Do What We Do
Early in high school, I remember a writing assignment that required an in depth narrative for why and how to make a peanut butter and...
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Evan Z.
- Jul 15, 2017
- 3 min
Most People Get Stuck in These 4 Ways
As humans, most of us don’t take action until our pain becomes intolerable. Any of the following caricatures sound familiar? The stuff in...
8 views0 comments
Evan Z.
- Jul 15, 2017
- 3 min
How This T-Shirt Saved Me 30 Years Later
My favorite picture is a photo of myself on my first day of kindergarten, standing at the bus stop with my arm around my big sister. I’m...
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Evan Z.
- Jul 15, 2017
- 3 min
4 Steps to Creating Compelling Content
Sooner or later, we will have a great idea worthy of sharing with someone else. When marketing products or services, it’s called content....
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Evan Z.
- Jul 15, 2017
- 3 min
How to Get a Grip on Your Mental Clarity
I recently saw a woman wearing a t-shirt sadly affirming, “I can’t brain today. I have the dumb.” I can relate, but at the time, I...
8 views0 comments
Evan Z.
- Jul 14, 2017
- 3 min
Elevate Your Business with these 3 Target Talking Points
In business, if our work is anything, it should be honest. People should feel a depth of sincerity that resonates in their bones....
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Evan Z.
- Jul 14, 2017
- 3 min
The Secret to Delivering Exceptional Customer Service
If you’re in business, know this: people talk. That’s the good news. Here’s the bad news: if people have a bad experience at your...
4 views0 comments
Evan Z.
- Jul 14, 2017
- 3 min
Angus' Adventures Inspires My Top 3 Scheduling Hacks to Good Living
This year my friend Angus decided he was going to have the best summer of his life. Without any real plans, he worked his way across the...
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Evan Z.
- Jul 14, 2017
- 3 min
Writing Slam-Dunk Resumes and Cover Letters
As a strategies consultant, I do a lot of career coaching for people ready to move on to greener pastures. Whether you’re established in...
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Evan Z.
- Jul 14, 2017
- 3 min
Hometown Hero: Craft Coffee Brewed to Perfection at Bonfire
Looking for a creative challenge, I recently approached Bonfire Coffee owner/operator, Charlie Chacos, about writing some website copy...
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Evan Z.
- Jul 14, 2017
- 3 min
How to Inspire Would-Be Clients: 4 Parts of the Perfect Pitch
If we’re in business to do business, we need to engage our target audience and deliver. In a perfect world, clients are lined up down the...
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Evan Z.
- Jul 14, 2017
- 3 min
3 Epic Take-Aways from Experts Academy
No matter who we think we are, there are some events that simply redefine us. These experiences challenge our paradigm of the world. They...
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Evan Z.
- Jul 14, 2017
- 3 min
Time to Get Serious. Time to Hustle.
Entrepreneurs, nonprofits and small businesses owners, I’m talking to you. Our great ideas will never flourish until we get serious. We...
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